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Ad software company Mediaocean buys Innovid, an ad tech company focused on CTV, for $500M; Innovid had a market cap of $240M at market close on Novem


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2024-11-21 15:41:13
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Cybersecurity Business

Megan Graham / Wall Street Journal:

Ad software company Mediaocean buys Innovid, an ad tech company focused on CTV, for $500M; Innovid had a market cap of ~$240M at market close on November 20  —  The privately held company will merge Innovid with Flashtalking, which it bought in 2021  —  Advertising software …




Megan Graham / Wall Street Journal:

Ad software company Mediaocean buys Innovid, an ad tech company focused on CTV, for $500M; Innovid had a market cap of ~$240M at market close on November 20  —  The privately held company will merge Innovid with Flashtalking, which it bought in 2021  —  Advertising software …



Source: TechMeme
Source Link: http://www.techmeme.com/241121/p25#a241121p25


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