
Daniel Thomas / Financial Times:
How ad agency WPP is embracing AI tools, despite the threat to its creative business, as its stock falls 50% in seven years; its WPP Open platform has 50K users — Chief executive Mark Read pushed to adopt artificial intelligence but is set to exit with the share price languishing

Daniel Thomas / Financial Times:
How ad agency WPP is embracing AI tools, despite the threat to its creative business, as its stock falls 50% in seven years; its WPP Open platform has 50K users — Chief executive Mark Read pushed to adopt artificial intelligence but is set to exit with the share price languishing
Source: TechMeme
Source Link: http://www.techmeme.com/250611/p12#a250611p12