Patrick Coffee / Wall Street Journal:

How TikTok Shop sellers are using AI creators and AI twins to boost sales; eMarketer: US sales on TikTok Shop are expected to hit $23.4B in 2026, up 48% YoY  —  Brands issue warnings as more creators use avatars and duplicates of themselves to boost affiliate sales

Patrick Coffee / Wall Street Journal:

How TikTok Shop sellers are using AI creators and AI twins to boost sales; eMarketer: US sales on TikTok Shop are expected to hit $23.4B in 2026, up 48% YoY  —  Brands issue warnings as more creators use avatars and duplicates of themselves to boost affiliate sales

Source: TechMeme
Source Link: https://www.techmeme.com/260715/p31#a260715p31