Paresh Dave / Wired:

Walmart is embedding its own chatbot Sparky in ChatGPT after conversion rates via OpenAI's Instant Checkout were 3x lower than those requiring clicking out  —  After OpenAI's Instant Checkout feature fell short, Walmart is instead embedding its Sparky chatbot directly into ChatGPT and Google Gemini.

Paresh Dave / Wired:

Walmart is embedding its own chatbot Sparky in ChatGPT after conversion rates via OpenAI's Instant Checkout were 3x lower than those requiring clicking out  —  After OpenAI's Instant Checkout feature fell short, Walmart is instead embedding its Sparky chatbot directly into ChatGPT and Google Gemini.

Source: TechMeme
Source Link: http://www.techmeme.com/260318/p55#a260318p55