Aisha Counts / Bloomberg:
Reddit is winning over advertisers with interest-based targeting via subreddits, instead of personal data; analysis: Reddit's ad revenue to reach $1.1B+ in 2024 — Without as much personal information, Reddit lures marketers by touting interests and conversations
Aisha Counts / Bloomberg:
Reddit is winning over advertisers with interest-based targeting via subreddits, instead of personal data; analysis: Reddit's ad revenue to reach $1.1B+ in 2024 — Without as much personal information, Reddit lures marketers by touting interests and conversations
Source: TechMeme
Source Link: http://www.techmeme.com/240823/p7#a240823p7